I’ve had a few days to digest the Rays’ new ticket and parking strategy. First, let me say that I get it. I understand why they want to overprice weekend Yankees and Red Sox games. But, I also have questions.
Are they making their pricing plan too confusing for the casual fan? I mean, you need a slide rule to determine what tonight’s game might cost. If it’s a weekday and it’s the Royals, it’s this price. If it’s a weekend and The Flock of Seagulls are in concert, it’s that price. If it’s the White Sox and they’re giving away a Raymond Bobblehead, it’s another price.  Most people don’t care if it’s a Bronze game or a Platinum game. They care that it’s a baseball game.Â
Now, for parking. At the very least, they can say they still offer free parking. For Bronze and Sunday games.  After that, in my opinion, let the fun begin.Â
First of all, let me say, it’s typically just my son and I going so it’s just two of us in the car. On occasion, my wife joins us, and then there’s three. So, we’ve always been on the outside of this free promotion because we chose to have a small family.Â
So, for pregame entertainment, go watch at the entrance to the parking lots as everyone races to be one of the first 100 cars into the lot. I mean, when times are tough, saving 15 bucks to watch a game will mean a lot to people, especially on a Saturday night when the Yankees are in town.Â
Rays parking handlers will be there, clickers in hand, counting off the free cars.  Families of four or more will arrive from various directions.   Being courteous will fly out the window. What if that minivan you let jump into line is #100? You think you’re going to be nice for $15? Fat chance! It will be kamikaze parking at its best. Â
Whatever happened to “Keep it Simple, Stupid”?
















